Sunday, November 24, 2013
Then, some marketing engineer invented Black Friday. (After doing a little research, I found that Black Friday dates back to 1924 but it was never marketed to today's standards). Out came the sale ads luring us with hugely discounted prices on just about anything you can imagine. Some hold off major purchases to see what the Thanksgiving newspaper will bring. Then they pour over the ads, making lists and creating their shopping strategies. Some (and I can never understand this one, especially since I live in the snowy Midwest) actually camp out in line at stores so they have a better chance to acquire the booty. Retailers used to keep their ads a huge secret. Then the internet hackers came along a sneaked a peek on line of what deals were in store for the public. Now retailers "leak" their ads themselves hoping to lure you there with earlier hours and deeper price cuts. Now, Walmart even offers to price match other retailer's ads BEFORE Black Friday.
About 20 years ago, K-Mart came up with the idea of opening with special deals on Thanksgiving. We had severe lack of funds back then. The sound on our TV broke in about September. We brought another TV into the room so we could watch TV on the bigger screen while we listened to the smaller one. We were hoping to hold off buying a new TV until Black Friday. BUT, K-mart advertised opening on Thanksgiving at 8:00 in the AM and offered a 23" TV for $184. Back then that was a BIG TV at a super price. So off we went to buy a TV. No lines. FEW people were even there to shop. The clerk didn't even know where to find that TV. Finally Terry helped her get it and several others down from a high wall shelf. A few other shoppers were there to get one too. We went back home to fix our meal and watch Macy's Parade and football on our new TV. Opening on T-Day must have been a bust because it was years later before the stores started opening on Thanksgiving again.
So here we are with the Christmas shopping season upon us. Our new tradition is to go to Menards. They always have great stocking stuffers and its now a one stop event since our boys are older and we give them money to spend on after Christmas deals. Then we stop for breakfast and on to home to decorate the house.
No, I'm not shopping on Thanksgiving this year...but I thought about it for a minute when I saw that Walmart would have some unknown brand 32" TV for $98. Nope...not going. I'm promoting boycotting Thanksgiving Day shopping and hope EVERYONE else does too so workers are able to enjoy the day with their families or at the very least rest up for a very busy few weeks.
How about you? Do you venture out on Black Friday? How do you feel about shopping on Thanksgiving? O, I forgot. Will you be shopping at small locally owned stores on Saturday? I will.